Privacy Policy
1. Introduction
At blackmanwhitebaby.com (“we,” “us,” or “our”), we are firmly committed to protecting your privacy and ensuring the confidentiality and security of your personal data. This Privacy Policy outlines how we collect, use, store, and share personal information when you access or use our website, blackmanwhitebaby.com (“Website”). We are dedicated to maintaining robust privacy practices in compliance with applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act (“CCPA”).
2. Scope and Role of Data Controller
This Privacy Policy applies to all users of blackmanwhitebaby.com and governs the processing of personal data collected through our Website. For the purposes of GDPR, blackmanwhitebaby.com is the Data Controller of the personal information you provide or that is collected through your interactions with our Website. If you are located in the European Union, we process your data in accordance with the applicable laws governing your rights.
3. Categories of Data We Process
We may collect and process the following categories of personal data depending on how you interact with our Website:
a. Usage Data
Includes information about your visit to blackmanwhitebaby.com such as IP address, browser type and version, geographic location, referring URLs, time and date of access, page views, and activity logs.
b. Account Data
Collected when you create an account or submit personal information — such as your name, postal address, email address, and phone number.
c. Profile Data
Includes information voluntarily provided about your interests, past purchases, user behavior, and preference selections.
d. Communication Data
Consists of correspondence with our support services, customer inquiries, and historical communication records through channels including email and website contact forms.
e. Technical Data
Encompasses information related to the devices you use to access the Website, including device type, operating system, browser configurations, software versions, and hardware details.
f. Transaction Data
Includes payment details (excluding full credit card numbers, which are processed securely by third-party payment providers), billing addresses, shipping data, and order histories.
g. Preference Data
Collected through settings or surveys and includes your marketing consent preferences, language selections, and selected interests about our products or services.
4. Legal Bases for Processing
We process your personal data only when authorized by a valid legal basis under GDPR or relevant domestic laws, including:
– Consent: When you’ve given us informed, specific, voluntary, and revocable permission.
– Contractual Necessity: To fulfill a contract with you or take steps prior to entering into an agreement.
– Legitimate Interest: To improve website performance, prevent fraud, personalize services, and ensure security—balanced against your rights.
– Legal Obligation: Where processing is necessary for compliance with our legal or regulatory commitments.
5. Your Rights
Under GDPR and CCPA, you have the following rights concerning your personal data:
– Right of Access: Request a copy of the data we hold about you.
– Right to Rectification: Request correction of inaccurate or incomplete information.
– Right to Erasure (“Right to Be Forgotten”): Ask that we delete your personal data under certain conditions.
– Right to Restrict Processing: Request temporary suspension of data processing.
– Right to Data Portability: Request a copy of your data in a structured, machine-readable format.
– Right to Object: Opt out of certain uses of your personal data, including direct marketing.
– Right to Withdraw Consent: Revoke your consent at any time, without impacting earlier lawful processing.
To exercise these rights, contact us at: [email protected].
If you are a California resident, you may also opt out of the “sale” of your personal information as defined under CCPA.
6. Security Measures
We implement appropriate technical and organizational safeguards to protect your personal data from unauthorized access, alteration, disclosure, or destruction. These include:
– End-to-end encryption during transit and storage
– Role-based access controls and authentication
– Periodic data backups and recovery protocols
– Staff training on data protection and incident response
We continuously evaluate and upgrade our security mechanisms to meet evolving best practices.
7. International Transfers
Your personal data may be transferred to and processed in countries outside your jurisdiction, including the United States, where data protection laws may differ. In such cases, we implement appropriate safeguards, such as Standard Contractual Clauses approved by the European Commission or ensure the recipient country has been deemed to provide adequate protection.
8. Data Retention
We retain personal data only as long as necessary for its intended purpose or to comply with relevant legal or contractual obligations. Data retention periods include:
– Account Data: Retained until account closure, and for up to seven years thereafter for compliance purposes.
– Communication Data: Retained for up to five years for support, training, and legal audit requirements.
– Transaction Data: Retained for a minimum of seven years to comply with tax and legal obligations.
– Preference and Marketing Data: Retained for no more than two years from last interaction, unless renewed consent is obtained.
9. Cookie Policy
blackmanwhitebaby.com utilizes cookies and similar tracking technologies to enhance user experience and measure site performance. These include:
– Essential Cookies: Required for core website functionality (e.g., login, shopping cart).
– Functional Cookies: Enable personalization and remember preferences.
– Analytics Cookies: Gather data about user behavior to improve services (e.g., Google Analytics).
– Performance Cookies: Monitor site uptime and responsiveness.
Cookies are set either by us or by authorized third parties operating on our behalf.
10. Cookie Management & GDPR/CCPA Compliance
Upon your first visit to blackmanwhitebaby.com, you will be prompted to accept or manage cookies. You may update your preferences at any time via our cookie settings panel or through your browser controls. We respect Do Not Track signals and ensure compliance with both GDPR consent requirements and CCPA opt-out rules.
11. Children’s Privacy
Our Website is not intended for use by individuals under 13 years of age. We do not knowingly collect or solicit personal data from children. If we become aware that a child under 13 has provided us with personal data, we will promptly delete such information. Parents or guardians who believe their child has submitted information may contact [email protected].
12. Updates to This Policy
We reserve the right to modify this Privacy Policy at our discretion. Any material changes to how we manage your data will be communicated through reasonable notice on our Website. Continued use of blackmanwhitebaby.com constitutes acceptance of any updates to this policy.
13. Contact Us
If you have questions, requests, or concerns about this Privacy Policy, or if you wish to exercise your data protection rights, please reach out to us at:
We are committed to full transparency and compliance with all applicable privacy regulations, and we encourage you to contact us with any concerns about how your personal information is handled.